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PINKO OPENS A NEW STORE IN PARIS

The second store company Cris Conf brand Pinko was officially inaugurated in early June in the sixteenth arrondissement in Paris. The shop is situated in 14, avenue Victor Hugo, Paris. So close to the Arc de Triomphe, at Avenue Foch and the Champs-Elysées, the boutique Pinko spread over 90 square meters of retail space spread over one floor, characterized by a bright white surfaces and made of gold, defined portals oxidized iron. Brass, glass cases and mirrored surfaces define spaces. In the bottom of the store is positioned an elegant “Vip Room” environement declined in shades of brown. The walls are covered with wallpapertextured straw and floors carpeted in silk. The boutique also offers the opportunity to know the collections flipping a real virtual catalog. The “Store Stylist” ,  a totem freestandindtouch screen, enables customers to simulate all looks starting from the virtual catalog. This second store in Paris (after that of rue du Faubourg Saint-Honorè 4) is the fourth in France for the brand of high-end, with Nice and Saint-Tropez. France is the first foreign market of this brand. Tecton Interiors Division is responsible for the overall implementation of the store, confirming as a reference company in this segment of the retail building makeover.

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