Bologna’s Cersaie is the world’s most important trade show dedicated to the floor and wall tile industry. It has become an unbreakable appointment each year for business-men and buyers from all parts of the globe. Two of the major Ceramic Groups, IRIS CERAMICA and FLORIM, hosted thousands of visitors as they presented their products. This vast cosmopolitan public was welcomed in dedicated “hospitality areas” skilfully designed and assembled by TECTON ALLESTIMENTI. The panelling, electrical systems, video and audio systems all helped to create an attractive setting and made the event even more enjoyable for these visitors from all over the world.